Topics

PROTECTING YOUR BUSINESS AS YOU ASSUME THE ROLE OF CAREGIVER

Audience: Small business, entrepreneurs, solopreneurs, freelancers

Learning objectives

Attendees will learn:

  • How to set realistic expectations around your business as you assume a caregiver role for aging parents and spouses.
  • How to keep their career on track by seeking out the proper help and resources
  • How to avoid taking an extended leave from work when they become the principal caregiver.

This 45 minute session provides a 10 point action plan for business owners who need to learn how to balance work and career with the needs of aging parents, spouses and disabled children. As small business, entrepreneurs and solopreneurs make up a growing percentage of our economy it is more important than ever to learn how to cope with spousal illness and aging parents. Learning how to manage this unbelievable stress is the key to keeping your doors open for business as well as being a responsible caregiver to those you love.

Bonus: Each attendee will also receive a free ebook- The Caregiver Storm.ButtonForBen2

THE BUSY PROFESSIONALS GUIDE TO CAREGIVING

Audience: Management, legal, financial, corporate leadership

Learning objectives

Attendees will learn:

  • To use the 10 guiding principles from Ben’s acclaimed book Caregiver Storm – included for all – to keep working while also assuming greater caregiver responsibilities at home.
  • How to avoid taking an extended leave from work when they become the principal caregiver.

There is nothing more stressful than trying to balance professional obligations at the office with caregiving obligations at home. This 45 minute session is for busy professionals who need to prepare for a current or future caregiving role at home. Ben will revisit 10 ways that you can shift your thinking and adjust your approach to minimize the stress of caregiving while also keeping you an effective and productive contributor at work.

Bonus: Each attendee will also receive a free ebook The Caregiver Storm.ButtonForBen2

HOW TO MAKE MONEY WHILE BUILDING CUSTOMER LOYALTY BY HELPING CLIENTS IN CRISIS

Audience: Professional service providers, CPAs, Attorneys, Financial Planners, Healthcare

Learning objectives

Attendees will learn:

  • How to build your business by offering extraordinary service to clients in times of crisis
  • Create customer loyalty that promotes referrals across generations

This 45 minute keynote or breakout session is a 10 point action plan for financial planners, CPAs and attorneys who recognize the shifting demographics of baby boomers and want to learn new ways to change their business strategy so that they can profit from this new paradigm over the next decade.

Bonus: Each attendee will also receive a free ebook.ButtonForBen2

THE ELDERCARE EMERGENCY TOOLKIT: TAKING CARE OF YOUR LOVED ONES BEFORE THE CRISIS

Audience: Healthcare providers, financial planners, chambers of commerce

Learning objectives

Attendees will learn:

  • The special obligation to care for spouses and parents is stressful – but manageable
  • Mitigating stress with some pre-planning allows adult caregivers to actually enjoy the time they have left with their loved ones
  • Special resources and tips for successful care

“Honor Thy Father and Thy Mother” – Ten Moral Imperatives that require the Sandwich Generation to take part in, and put in place, an End of Life Plan for aging family members and those they love.

Ben’s ten moral imperatives (as outlined in his book – provided free to all attendees) shows audiences how to mitigate the stress and heartache of caring for someone they love, while allowing them to continue as a healthy and productive human beings at work.

Takeaways: As spouses and parents age individuals have a special obligation to care. Let these ten rules guide you and you’ll be able to manage your obligations to your loved ones and value the time you have left with them.ButtonForBen2

STAYIN’ ALIVE: FIVE STRATEGIES TO CARE FOR AGING PARENTS, MAINTAIN SANITY, AND STILL GET AN INHERITANCE

Audience: Professionals in the baby boomer generation, associations

Learning objectives

Attendees will learn:

  • How to transition from adult child to adult caregiver for you parents
  • Manage, preserve and grow your relationship with your parents as they transition
  • Learn to take care of yourself – without guilt

Watching a parents decline is one of the more difficult shifts we experience in life. It strains the parent/child relationship and it shifts a financial burden at a time when many people are still raising kids of their own. It’s often filled with guilt, anger and frustration on the part of both parties. But it doesn’t have to be.

In this session audiences learn five strategies to manage the transition and alleviate the financial hit so parents are well cared for AND there is still an inheritance after they are gone.ButtonForBen2

YES YOU CAN! MAINTAINING YOUR POWER, FAMILY, AND SANITY WHILE TAKING CARE OF YOUR AGING PARENTS

Audience: Professionals in the baby boomer generation, associations

Learning objectives

Attendees will learn:

  • Legal, moral, and practical tips to transition to this new role
  • How not to become overwhelmed
  • How not to grow resentful by continuing to work and be productive outside of the role of caregiver

Being sandwiched between growing children and having to care for aging parents will cost you. It will affect your career, business, health, self-esteem, and take power over your life in ways you could never imagine

But it isn’t the end. In this session you will learn about the choices you can make as a caregiver that allow you to maintain your business/career, your family and even your relationship with your parents.

ButtonForBen2BABY BOOMERS, THE AGE WAVE AND THE COMMODITIZATION OF THE PRACTICE OF LAW: HOW TO SURVIVE THE STORM

Audience: Attorneys, law associations, law schools, continuing education

Learning objectives

Attendees will learn:

  • Why online services are going to kill their practice if they don’t smarten up
  • How to sell value to clients that will make them choose you over less expensive options
  • Generate more revenue from your marketing efforts

There is a hurricane coming that will substantially alter (or destroy) the solo/small firm legal practice. Services like Legal Zoom, Rocket Lawyer and other form producers have been discovered by Baby Boomers. These services are promoting themselves as quality alternatives to small practice attorneys. And now an entire generation thinks they can do their own legal work – without attorneys. This is taking away substantial business from solos/small firms. This session will give you the tools you need to change your practice and successfully weather the storm.

Learn why your clients and potential clients no longer want to pay for the services they have always paid for. Learn techniques to help you sell value, attract and retain clients and generate more revenue from your marketing.

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